Where Do I Start – Your Digital Presence
Having a digital presence or updating or creating a website can feel like an overwhelming thing and it’s easy for busy small business owners to procrastinate, So many questions! Where do I start? What should I do? The first thing to keep in mind is that if you consistently take even small steps, you will make progress. The fancy term for this is aggregate marginal gains which means, making small, consistent improvements to achieve significant results. Sometimes it’s not as easy as it sounds, but in the next several weeks, I’m going to ask questions and give suggestions that could help you move forward. Define Your Brand What is your business brand? It is more than just a logo or a catchy tagline. It also…